Reputation Management

Capture, Assign, and Convert Leads Faster

Reviews are vital not only for ranking, but also for growing consumers’ confidence in your products and services. The facts speak for themselves: 97% of shoppers read reviews before they make a purchase - and this review reading is even more in-depth on large purchases. If you want to win customers’ hearts and minds while boosting your local search rankings, reputation management is the way to go. So what does Reputation Management Involve?

• Monitoring: Be on top of all your reviews, regardless of what platform consumers left them. Set up customizable notification settings means you will never miss a new review and ensure that your team is aware of all feedback - good or bad.
• Responding: Signal to directories and potential customers alike that you’re active and care about your current clients by answering to all reviews. Set up review responding templates to further streamline review responding, and allow anyone on your team to respond while keeping a consistent message and tone.
• Generate: Grow your reviews by asking customers to leave a first-party review after their visit. Add QR codes to post-purchase documentation, and make sure that you can use positive client interactions to generate more leads.

Listings Management

Changing consumer trends and search engine algorithms mean being listed online is not a once and done kind of thing. But what does Listings Management Involve?

• Accurate Data: Remove duplicate listings, have up-to-date hours, address and phone number on all relevant directories. Everyone knows there's nothing worse than showing up to a location that says it's open online, just for it to be closed. Make sure that this doesn't happen to anyone arriving at your dealership through The active management of your local listing(s).
• Optimization: Signal activity to keep your locations ranking high by weekly posting new photos, posts, and Q&As. If you want to rank well when potential customers are searching for “car dealership near me”, it's not enough to just have accurate data - you must optimize your listing using content. The RenderSEO platform makes it easy to do this at-scale, and even schedule content for months in advance in a matter of minutes.
• Strategy: Multi-location businesses require a hyper-local strategy in place to keep each location ranking. Use your expert knowledge on the local market to strategize how to target potential customers by utilizing relevant keywords/terms.

Social Media Management

People spend an average of 2.5 hours on social media per day: making staying engaged and active a vital part to getting discovered. Managing your social media content is vital in any local search strategy. Being active on social media keeps your existing following engaged and exposes you to new followers. With many social media channels to maintain, keeping up with social media can take up time and energy on a daily basis. That's where RenderSEO comes in - to help scale your efforts.

• Plan: Schedule posts to multiple platforms (Facebook, Instagram, Linkedin, etc.) while keeping messaging consistent by using placeholders. Stay active on social media platforms that your customers use - and stay top of mind for when they are looking to make a purchase decision on a new vehicle.
• Track: Monitor post and page performance across multiple platforms in one place. By reflecting on the success / engagement of past posts, your team can determine a content strategy that best suits your followers and local market.
• Engage: Interact with folks across several different social media platforms via direct message, comments, mentions, and more - all from one place! No need to have several tabs open in order to manage your social media engagements, simply log into the RenderSEO dashboard and see everything in one place.